Varsity Brands

Three branches joined
under one new roof

Varsity Brands is the leader in team athletic gear, cheerleading uniforms and student milestones. They acquired this standalone building in Farmers Branch to serve as their new headquarters to house three corporate brands in one location. Unique design elements include simulated basketball court flooring, turf feature walls and branded graphics displayed on 70% of the corridor and common area walls. From initial contract to completion, the scope more than doubled with no impact to the already aggressive schedule. This project required a true collaborative team effort between Cushman & Wakefield, Corgan and K2 in order to deliver on the initial schedule despite significant scope changes throughout the project.


K2 accommodated $4.5 million in owner-supplied furniture that was installed concurrent with active construction 6 weeks into the project and required protection for the remaining duration. Additionally, K2 coordinated $1 million in branding efforts that were added as owner-initiated change orders and were designed, priced and implemented in real time.

Thank you and your team for all of the work on our project. I’ve become a K2 fan after seeing how well you all have performed.

Burton Brillhart

Chief Legal Officer, Varsity Brands